So we all hate commercials. They are very annoying to us,
and frankly, many people don't even bother listening anymore, let alone watch.
However, commercials are what pays for the movies and shows we like.
So what is going to replace them so that we can have commercial free shows?
The options: So there is a few methods to go
commercial free so as to help pay for movies, and shows. The first is
subscription based. In this case they will use a model like Netflix which
buys entire libraries of shows and movies. That subscription then plays a
part in paying the actors and production costs for the programming Netflix puts
out. Remember, these people have to earn a living and while production of
movies and television shows is getting cheaper thanks to technology, it is not
100% of the way there. So a subscription works.
Another option is that you put the
products into the movie or show itself in what is known as product placement.
So you can have an actor sipping a Pepsi or a Coca Cola on film.
This includes cars, cigars, mobile phones and computers, etc. So we
may see close-ups of Iron man (Tony Stark) taking his phone out of his jacket
where a close up will reveal that it is a Motorola or an Android. This
means even billboards in the background of a movie like Fast and Furious can be
used to gather revenue for the film. As such, even if the film or the
television show is a bust, the costs to produce the film, and pay for the cast
and crew can still be covered.
Conclusion: I like both these options over a
show being interrupted by a commercial for Sham Wow or similar products.
And the fact that actors may be using them in shows and movies the ways
they are supposed to be used in the first place allows people to envision
themselves using the product too. Even small plugins by the actors like
them bragging about their Oxiclean are feasible so long as it does not detract
from the story. From there, if there are any commercials, they will be
between shows advertising for upcoming shows that the company wants to get
people to watch and thus increase their profits so that they can stay in
business (and entertain us the viewers as well).
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